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Check out our latest news and tips for the outdoor enthusiast in Jacksonville
Marsh Tails Edition #17 – September 2026
August delivered surprisingly consistent fishing across Northeast Florida. Domenic and Ron found quality Redfish from deep ICW waters to skinny marsh creeks, with small ZMan Prawn StarZ and Baby GOAT lures producing strong results. Discover the tactics, tides and lightweight presentations that worked best.
Marsh Tails Edition #16 – August 2026
July brought changing conditions to Northeast Florida, as the strong early-summer bite gave way to the challenging dog days of summer. In Marsh Tales Edition #16, the Tru Luvin fishing team shares successful tactics, memorable catches, ICAST 2026 highlights, and an unforgettable reminder that safety always comes first on the water.
Marsh Tails Edition #15 – July 2026
We have reached the summer fishing months and it is that time of year where you have to get out early and get off the water before those afternoon heat advisories and thunderstorms kick in.
Marsh Tails Edition #14 – June 2026
We were expecting a strong month of Spring fishing and that was exactly what we got in May. There are plenty of boat and kayak adventures to recount. Domenic caught his lifetime personal best Redfish and Trout, and Ron caught one of his biggest Flounder ever. We will talk about the lures that caught all these memorable fish. They are all available at HCO!
Marsh Tails Edition #13 – May 2026
When the calendar flipped to April, the seasonal transition officially ended. We are now entrenched in the very productive and fun Spring inshore fishing season. Wind was still a factor at times, but the weather and water temperatures moderated to ideal conditions. The team fished a lot in April in both the kayaks and the boat.
Marsh Tails Edition #12 – April 2026
We started the month off in cool and breezy conditions in the kayaks. We participated in the Sodium Big Fish Classic Tournament and the Hagan Coastal Outfitters Marsh Madness kayak fishing tournaments.
Marsh Tails Edition #11 – March 2026
Recent weather made it tough on the fish to figure out if they should still be in their lethargic Winter behavior patterns or if Spring was on our doorstep and they should start spending more energy looking for food. We had particularly windy conditions which made throwing lures to fish with accurate casts a challenge.
Marsh Tails Edition #10 – February 2026
January brought us several stretches of bitter cold Winter weather. The cold fronts had some significant warming trends between them but nothing substantial enough to pull us out of true Wintertime fishing tactics in cold water.
2026 HCO Marsh Madness Charity Kayak Tournament
Register for the 2026 Marsh Madness Inshore Kayak Fishing Tournament on Saturday, March 28th, presented by Hagan Coastal Outfitters.
Marsh Tails Edition #9 – January 2026
December delivered a strong transitional bite as winter fronts mixed fall and winter tactics. Big trout and redfish fed aggressively, favoring slow presentations. Topwaters, Ned rigs, twitch baits, and mud minnows produced memorable action across changing tides and shallow marshes.









